How Burger King optimized internal mobility with more agile selection processes
Founded in 1954, Burger King is one of the largest fast-food chains in the world, with over 19,000 locations in 70 countries. The company is committed to developing its team, understanding that its success is tied to the growth of its employees.
Discover the results driven by our technology
Challenge
Identify employees to fill leadership roles in various branches
Solution
Implement our Behavioral Assessment and Leadership Matching.
Impact
Optimization of evaluation time and improvement in talent identification.
Context
Challenges in identifying potential leaders
Burger King needed to identify potential leaders for internal promotion in its branches. Before implementing PDA, the manual process was time-consuming and resource-intensive, and it was susceptible to bias, which affected the accuracy of candidate selection.
Strategy
Eliminate bias to optimize the selection process
To identify the ideal leaders, PDA implemented a structured assessment process. First, the type of leadership needed was defined, and the strengths and areas for improvement of the candidates were analyzed. This way, the most suitable profiles were selected, and personalized plans were developed to foster their professional growth.
“One of the main virtues of the PDA Assessment is its ability to help us quickly reach the candidates we are evaluating. From the applicant’s perspective, it is very easy to complete, does not take much time, and provides us with valuable information for making decisions.”
Head of Talent Management.
“One of the main virtues of the PDA Assessment is its ability to help us quickly reach the candidates we are evaluating. From the applicant’s perspective, it is very easy to complete, does not take much time, and provides us with valuable information for making decisions.”
Head of Talent Management.
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Enhance Development in Your People Management
Our clients leverage PDA tools to refine their selection and internal mobility processes, ensuring the ideal match between candidates and roles. This facilitates the continuous development of teams and elevates employee engagement.
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